Founder and CEO of ASHER XR and PLAYBOOK, she leads a company that strategically integrates real-time, virtual production, AI, and emerging technologies into linear, digital, and multi-platform storytelling.

As Head of Virtual Production UCAN at Netflix, Christina fostered innovation in content creation and creativity for the studio’s IP and franchises across Netflix's series, films, live, unscripted, experiences, ads, and ancillary content. Christina was also responsible for strategically building and overseeing virtual production ecosystems, spaces, and stages around the world and collaborated with filmmakers and industry partners to drive growth and innovation adoption.

She is the former VP of Business Operations, Strategy, & Emerging Technology at DreamWorks, where she championed the future of real-time content creation. She produced three award-winning VR experiences for the ‘How to Train Your Dragon’ franchise, AR projects for ‘Trolls World Tour’ and ‘Abominable’, and an interactive theme-park ‘Kung Fu Panda’ experience for Universal Studios Beijing.

Christina is globally recognized as a thought leader in the emerging media landscape, and for her leadership and dedication to the industry. She is currently Governor of the Television Academy’s Emerging Media Programming, she sits on the Los Angeles Mayor Karen Bass’ Entertainment Industry Council, the Producers Guild of America’s Production Innovation Task Force, and the Television Academy’s AI Task Force.

Christina was inducted into AWE’s inaugural XR Hall of Fame, received the Lumiere Distinguished Leadership Award in Technology, and she is a proud Founding Member of DreamWorks Animation's TECHWomen.